GenArts, a provider of visual effects software for the film, broadcast and video industries, announced the addition of Steve Bannerman to its executive team as Chief Marketing Officer. With more than 20 years of experience at companies such as Apple, CastStream and UGOBE, Bannerman will drive the company's brand and marketing strategy worldwide.
Bannerman was formerly the Director of Marketing for Apple's QuickTime TV network featuring more than 100 top-tier content providers, including Disney, CNN, MTV, BBC, ESPN and Warner Music. Bannerman was also the founder and CEO of Caststream, Inc. a streaming media company focused on distance learning applications (acquired by Tarantella, Inc).
Bannerman holds a B.S. in Industrial Management from Georgia Tech.
