2. TV Commercials & Beyond: iClone allows you to create short films such as a drama, music video, commercial, or a product demonstration. You can choose or import a character face, body style, and scene environment to build the stage for your production.

3. Previz: iClone is a great previsualization tool that film schools such as the London Film Academy use alongside visual effects giants 3D Studio MAX and Maya. With iClone 3.0, you can choose characters, motions, scenes, and props from iClone's rich library and incorporate models from Google SketchUp or the Google 3D Warehouse to transform real-world 3D models into virtual on-location shots for your films.

4. Blogs/Social Networking: A talking character is a great way to promote your blog and ditch that WebCam (especially if you're having a bad-hair day). With iClone, you create a virtual You that delivers updates and news to your audience as a 3D broadcaster.

To accommodate the application needs and budget requirements of a broad range of users, Reallusion offers three editions of iClone 3.0 -- all are Windows XP and Vista compatible:

+ iClone 3.0 Experience (EX) is the free edition of iClone, which includes the full PRO features for 30 days and unlimited features of iClone Standard with no expiration. iClone 3.0 EX contains everything necessary to learn the rich features of the PRO edition, but output is watermarked with the iClone logo and limited to 320x240 size ratio.

+ iClone 3.0 Standard is your tool for creating simple, fun and entertaining 3D animations, complete with such features as, multi-actor editing which allows you to drag and drop your actor right into a scene, simplified sequence editing, enhanced motion editing, 3D object manipulation, multi-camera manipulation, enhanced lighting, multiple production modes, and more, all complete with HD-sized video and Flash video output to multiple platforms.

+ iClone 3.0 PRO is the ultimate edition of iClone, intended for those who are serious about productivity and quality output. Its exclusive features include advanced timeline editors to fine tune all movie elements with precise timing, speed, parameter change and loop control. iClone 3.0 actors can converse with the multiple actor facial animation and lip-synch tracks for sophisticated dialog management. The actor motion-building system layers poses with motion clips, and provides smooth blending results for fluid actor animation. The more advanced DramaScript capability combines export animation segments with a set of directions to build custom interactive 3D content.

Download versions and box editions of iClone 3.0 will be available from the Reallusion Online Store at www.reallusion.com in August and September, respectively, with prices starting at $79.95 for the Standard edition. Availability at leading retailers worldwide will follow. Business site licenses, with prices based on volume requirements, and educational discounts are available directly from www.reallusion.com. Free trials and upgrades are also available at the Reallusion website. To sample some of the work created using iClone, visit: www.reallusion.tv.