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Flordia-based AARGH! screams for Cold-Eeze

Florida, U.S.-based AARGH! ANIMATION, Inc., one of the largest independentcel animation houses, has produced a series of national spots for Cold-Eezecold medicine that combine live-action with cel animation. The celanimation was directed by Mark Simon and Dave Kallaher of AARGH! Nowrunning and continuing through the cold season, these spots, three :10spots and two :30 spots, are running in heavy rotation on major U.S.networks. The spots feature live-action actors whose sneezes morph theminto animated characters.

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Rick DeMott
Animation World Network
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