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Finnish Broadcaster MTV3 Secures Pay TV Rights From Em.Entertainment

EM.Entertainment has agreed a perennial licensing contract within the pay TV sector with MTV3, Finland's biggest commercial channel.

The exclusive program package for the Finnish market encompasses cartoon classic MAYA THE BEE, as well as other programs from the EM.Entertainment library including DRAGON HUNTERS, THE BUSY WORLD OF RICHARD and F.T.P.D.: FAIRY TALE POLICE DEPARTMENT. The shows will be broadcast on children’s channel Sub Juniori. The pay TV channel was launched by MTV3 in November2006.

Sub Juniori is a channel just for children. The channel's primary target group is children aged 4-9, the secondary target 6-12 year olds. Juniori offers a large variety of children's programming from classic animations to the newest international brands, as well as domestic live action series and a children's movie each week. The channel runs daily from 6 a.m. to 8 p.m. with a selection of high quality children's programming, in addition to the MTV3 weekend slot for children and Sub's morning hour.

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