Big Idea Productions has announced that production has started on their first theatrical release, JONAH: A VEGGIETALES MOVIE. The CGI-animated film is slated to hit theaters in 2002. Big Idea's direct-to-video series VEGGIETALES has sold more than 20 million units to date. The film will be a humorous retelling of the Bible story of Jonah and the whale. Currently, Big Idea is searching for a distribution partner. A sneak peek of the feature will be previewed on the March 27 video release, LYLE, THE KINDLY VIKING.



In Animation World Magazine, Michael Hurwicz investigates the ways some animated properties, like VEGGIETALES have been able to rack up big licensing and merchandising success without the usual exposure of television or a feature film release.