Universal Studios Singapore To Launch World's Only Madagascar Attraction

Posted In | News Categories: Films, Licensing, Theme Parks - Installations | Geographic Region: Asia | Site Categories: Films, Licensing, Theme Parks - Installations

Press Release from Universal Parks & Resorts

SINGAPORE, Sept. 23 /PRNewswire/ -- Asia's largest integrated resort in Singapore, Resorts World Sentosa, has created not one, but two world's firsts in collaboration with DreamWorks Animation SKG, Inc. (Nasdaq: DWA) within its Universal Studios Singapore theme park.

Themed after DreamWorks Animation's blockbuster movie MADAGASCAR, Madagascar: A Crate Adventure will be a mega-attraction at Universal Studios Singapore when it opens in early 2010. Widely successful across audiences of all ages, the hit DreamWorks Animation film will be brought to life with a state-of-the-art indoor boat ride featuring animated figures, digital projection, evocative sound, and special effects that create a one-of-a-kind, funny and fun family ride.

Southeast Asia's first and only Universal Studios theme park will also be home to the world's first Far Far Away Castle, a landmark in the box-office hit Shrek series. King Harold's 40-metre high castle will house attractions such as Shrek 4-D, Donkey Live and Magic Potion Spin.

Madagascar: A Crate Adventure and Far Far Away Castle are part of the world's biggest single collection of DreamWorks Animation theme park attractions making its debut at Universal Studios Singapore. The collection of six attractions, complemented by more than 10 DreamWorks Animation themed dining and shopping outlets, also features rides suitable for the entire family, such as the fairy tale themed junior-coaster Enchanted Airways and King Julien's Beach Party Go-Round.

Mr. Tan Hee Teck, CEO of Resorts World Sentosa, which Universal Studios Singapore is part of, said: "Resorts World Sentosa has a sales network spanning 22 Asian cities. In each of these cities, Shrek and Madagascar are well-known animation films with beloved characters. We are ecstatic to have made these characters residents in Resorts World Sentosa's Universal Studios Singapore.

"We are excited about our relationship with DreamWorks Animation and Universal Studios Parks & Resorts, and I am sure that many Asian visitors will be too, when they see Universal Studios Singapore bring to life two of DreamWorks Animation's most successful box-office franchises."

"We are proud to announce the world-first MADAGASCAR attraction in collaboration with DreamWorks Animation that will debut at Resorts World Sentosa's Universal Studios Singapore," said Tom Williams, Chairman and CEO, Universal Parks & Resorts. "These iconic animated characters promise to be another crown jewel in our collection of world-class rides and shows based on blockbuster movies that are loved by the entire family," he added.

Universal Studios Singapore is located within Singapore's massive family destination resort, Resorts World Sentosa. Universal Studios Singapore will feature 24 rides and attractions, 18 of which are either original or adapted for the park. Universal Studios Singapore opens in the first quarter of 2010.

DreamWorks Animation attractions at Universal Studios Singapore:

1. Madagascar: A Crate Adventure: The hit DreamWorks Animation films are brought to life with state-of-the-art animated figures, digital projection, evocative sound, and moving show-action effects that create a one-of-a-kind, immersive ride experience. Cast adrift while being transferred from the New York Zoo, our four heroes - Alex, Marty, Melman and Gloria - arrive at the shores of Madagascar. Here, they meet the impulsive leader of the local lemurs, King Julien, who, between bustin' moves on the jungle floor, asks the New Yorkers to help defeat his nemesis - the dreaded Foosa. Aided by the technically-savvy but psychotic penguins, our heroes defeat the Foosa at the rim of a bubbling volcanic cauldron.
2. Shrek 4-D: Join Princess Fiona, Shrek and Donkey on a honeymoon adventure that picks up where the Oscar-winning movie "Shrek" left off, through an original 3-D film, complete with jumps, bumps, bounces, air blasts and water spray that bring the action to life for each guest - with an extra dimension of special effects through the miracle of Ogre Vision.







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