Disney's A Christmas Carol Continues Strong Performance During Second Weekend in IMAX Theatres
Press Release from IMAX Corporation
LOS ANGELES, Nov. 16, 2009 (GLOBE NEWSWIRE) -- IMAX Corporation IMAX Corporation (Nasdaq:IMAX) (TSX:IMX) and Walt Disney Studios Motion Pictures today announced that Disney's A Christmas Carol, the spectacular Disney Digital 3D(TM) holiday release from director Robert Zemeckis and starring Jim Carrey, grossed $2.9 million from 182 IMAX(R) theatres domestically during its second weekend from November 13th through November 15, 2009. The IMAX release registered 13% of the film's total domestic second-weekend gross of $22.3 million on approximately 3% of the screens. The film's domestic IMAX total is now at $8.7 million.
Internationally, the film's second-weekend IMAX gross was $635,000, up 16% over its opening weekend, due in part to the addition of six more IMAX screens, bringing the film's IMAX global cume to $10.2 million. There are 21 more international IMAX locations scheduled to open the film in the weeks ahead.
Commenting on the announcement, Chuck Viane, president, Walt Disney Studios Motion Pictures Distribution, said, "This is a great second-weekend result, indicating that people are getting into the holiday mood. The IMAX release is continuing to demonstrate a strong presence, and with the holidays just around the corner, we anticipate the momentum to continue."
"The sustained second-weekend performance bodes well for the legs of the IMAX release, especially when you consider our successful history with Robert Zemeckis and our great partnership with Disney," said IMAX CEO Richard L. Gelfond.
"The premium IMAX(R) 3D Experience really shows off Robert Zemeckis's unique vision and we're pleased with these strong second-weekend results," added Greg Foster, Chairman and President of IMAX Filmed Entertainment. "Disney is continuing to do a great job of calling out IMAX in its global marketing campaign, and we believe the momentum will continue to build through Thanksgiving weekend."
Disney's A Christmas Carol: An IMAX 3D Experience has been digitally re-mastered into the unparalleled image and sound quality of The IMAX Experience(R) with proprietary IMAX DMR(R) (Digital Re-mastering) technology. Robert Zemeckis takes the art of performance capture to the next level with Disney's A Christmas Carol. This multi-sensory 3D motion picture captures the fantastical essence of the classic Dickens tale in a groundbreaking motion picture event. Ebeneezer Scrooge (Jim Carrey) begins the Christmas holiday with his usual miserly contempt, barking at his faithful clerk (Gary Oldman), and his cheery nephew (Colin Firth). But when the ghosts of Christmas Past, Present, and Yet to Come (all played by Carrey) take him on an eye-opening journey revealing truths Old Scrooge is reluctant to face, he must open his heart to undo years of ill will before it's too late.
About IMAX Corporation
IMAX Corporation is one of the world's leading entertainment technology companies, specializing in immersive motion picture technologies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event Hollywood films around the globe, with IMAX theatres delivering the world's best cinematic presentations using proprietary IMAX, IMAX 3D, and IMAX DMR technology. IMAX DMR is the Company's groundbreaking digital re-mastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience. The IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of September 30, 2009, there were 403 IMAX theatres (280 commercial, 123 institutional) operating in 44 countries.