Eyeball has livened up the newest spot for Nikes latest shoe line, Presto! The spot that airs in Nike stores shows off the bright colors of the shoes with slick retro style. Director Limore Shur said, "We were after a moving, driving, fun-looking piece to exemplify what the shoes are all about. I think we achieved that. There was a nice aesthetic appeal to the whole thing." Curious Pictures used Adobe After Effects, Illustrator, Photoshop and Discreet edit* to blend the graphics with the colors and product shots.
Rick DeMott
Animation World Network
Creator of Rick's Flicks Picks
