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Expanding Nickelodeon Consumer Products Promotes From Within

Nickelodeon and Viacom Consumer Products (NVCP), a division of MTV Networks, announced newly developed senior management roles and responsibilities that reflect the division's rapid global expansion.

The newly re-aligned team will provide strategic focus on maximizing the position of MTVN's leading portfolio of brands in key markets, customized consumer product offerings and continued global expansion. The announcement was made by Leigh Anne Brodsky, President, Nickelodeon Viacom Consumer Products, to whom the team reports.

In making the announcement, Brodsky said, "NVCP is strongly positioned to tap into MTVN's multiplatform global presence to extend integral partnerships, create the safest and most innovative products and deepen our connection with consumers, no matter where they are."

New management roles include:

-- Indra Suharjono, formerly SVP, NVCP Asia has been promoted to SVP and Managing Director for licensing operations in Asia and the Middle East and oversight of NVCP's global publishing business.

-- Jean Philippe Randisi, formerly SVP and Managing Director, NVCP Europe has been promoted to SVP and Managing Director for NVCP in Europe, Canada and Latin America.

-- Manuel Torres, previously SVP, NVCP Latin America will now oversee NVCP's global toy, interactive and consumer electronics business as SVP, Toys, Interactive and Consumer Electronics.

-- Sherice Torres, SVP of Hard Goods is shifting to oversee NVCP's global music and home entertainment business as the new SVP of Global Entertainment.

-- Hal Snik, SVP, Soft Goods will now direct all of NVCP's U.S. licensing businesses.

Brodsky went on to praise the team's achievements in growing NVCP into one of Viacom's most profitable divisions. "Indra, Jean Philippe, Manuel and the entire NVCP division understands what it takes to create successful long-term partnerships and at the same time, build value around our properties. Their extensive knowledge of the licensing nuances of international markets is requisite in today's industry and will continue our global momentum," she said.

The NVCP senior management team, which also includes Jim Davey, SVP of Worldwide Marketing and Retail Development and Gary Bonilla, SVP of Creative Strategy, will align all consumer product activities to drive new business initiatives, share best practices in operations, product development, and distribution around NVCP's extensive portfolio of properties including multi-billion dollar franchises DORA THE EXPLORER, GO!, DIEGO GO, SPONGEBOB SQUAREPANTS and SOUTH PARK.

The group will work hand-in-hand with leaders at MTVN's brands and business units including a globally dedicated consumer products marketing team. Recognizing its global clients' expanding interests, NVCP will actively pursue opportunities to grow their roster of partners across such categories as healthy foods, interactive, music and gaming.

Suharjono, based in Singapore, was appointed to the newly created position, VP, Consumer Products Asia in 2005. In building NVCP's Asia business, Suharjono has been responsible for producing some of NVCP's most innovative licensing concepts including a HELLO KITTY and BLUE'S CLUES collaboration. Randisi joined NVCP in 2003, where he established the London office that has grown to include four dedicated offices across Europe and become NVCP's largest division.

Manuel Torres, currently based in Miami, came to NVCP in 2004 as VP, Consumer Products in Latin America. Snik joined Nickelodeon in 1998 as Manager of Apparel Licensing and Sherice Torres came to Nickelodeon in 1999 as Director of Licensing for Interactive, Home Entertainment, and Consumer Electronics. Both are based in New York.

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