SIGGRAPH Previews 2013 Business Symposium Sessions
The SIGGRAPH Business Symposium offers attendees an intense, productive day with this year’s focus on disruption and innovation in the content creation industries. Unlike any other conference, SIGGRAPH provides a unique forum where leaders from film, games, and broadcast cross paths and share ideas with NASA scientists and world-class researchers.
“In both of the Symposiums to date, we had incredibly honest, unfiltered, and foretelling conversations with some of our speakers,” says Evan Hirsch, SIGGRAPH 2013 Business Symposium Chair and Executive Creative Director, Engine, Co. 4. “We have worked diligently to create an environment where our attendees and speakers can talk off-the-record, with no-holds barred to make incredibly rewarding connections and build a community of leadership within the industry.”
The Business Symposium is a day of dialogues, inspiration and networking for approximately 250 studio leaders and executives in the production and creative communities, investment bankers, lawyers, and various government representatives who want to move beyond the constant disruption happening all around us.
SIGGRAPH 2013 Business Symposium Sessions Include:
Keynote: Disruption in the Battlefield
Over the last 15 years, it is the rare SIGGRAPH attendee who has not been involved in creating content with military themes. Throughout production, the terminology of war and combat is used constantly, and as leaders we constantly talk about aligning objectives, situational awareness, dealing with ambiguity, and adapting to unpredictable conditions. In reality, when things go wrong, as significant as our losses may be, they are limited to shots, sales, and money.
Captain Thomas Chaby, an active-duty US Navy SEAL officer, talks about the reality of developing and training the very best of our military’s special operators to be successful in situations where the environments are all but guaranteed to be dynamic and disrupted, and the deadly serious implications of failure. While failures in our production environments may not result in the consequences faced by our military special operators, we can draw on lessons from them on how to lead successfully in fast-moving, hyper-dynamic conditions with limited predictability.
Captain Thomas Chaby, Executive Officer, Naval Special Warfare Center
Panel: Innovating Business Models
Despite the major contractions in our traditional markets, competition from foreign markets, and the effects of tax credits that rarely directly benefit content creators, entertainment still lives by the mantra "Content is King". The studios may be releasing fewer tent poles and AAA games but there have never been more platforms, venues, and formats hungry for high-quality, compelling content. Three panelists offer their insights on how they will connect with audiences that are enthusiastic yet diverse in how they consume content, how they will monetize it, and where opportunities lie for linear and interactive content creators.
Moderator: Don McGowan, General Counsel, The Pokémon Company International
Meredith Amdur, VP Digital Strategy, DirecTV
Phil Ashcroft, Independent Producer
Matthew Cohen, Director of Business Development, Machinima