Hit Kids WB! animated action series EON KID has added four additional companies to its licensing program, with C-Life Apparel, 3 Point Entertainment, LLC, Mad Dog Apparel and Concept 1 joining master toy licensee Playmates Toys, Starz Media announced today.
C-Life Apparel has the license for tees and fashion tops; 3 Point Entertainment is licensing trading cards and trading card games; Mad Dog Apparel is handling sleepwear and socks; and Concept 1 has bags, hats and cold-weather accessories. Playmates' initial line of toys will be on store shelves in January; products from the other licensees will be available in the spring.
The 26-episode, CG-animated series follows Marty, an enterprising boy who deals in scrap metal and stumbles upon the legendary Iron Fist of Eon. Unexpectedly, the Fist comes to life and attaches to Marty, endowing him with amazing fighting powers. Now Marty, along with his crazy-talking, robotic dog Buttons, mysterious new friend Ally, and the fearless warrior Gaff, must engage in the most important battle of all: Good versus Evil.
EON KID is produced by Daewon C&A Holdings Co., Design Storm Co., BRB International and Starz Media's Manga Entertainment. Starz Media is distributing the show, and coordinating licensing and merchandising on the series, working with Al Ovadia & Associates.
