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Eden FX Acquired by Point.360

Point.360, a leading provider of integrated media management services, has acquired Hollywood-based vfx studio Eden FX (THE LAST MIMZY, SUPERMAN RETURNS, HELLBOY, LOST, 24, GHOST WHISPERER, STAR TREK: ENTERPRISE, THE OFFICE).

Haig S. Bagerdjian, Point.360's chairman, president and ceo, said: "Content creation across all media is in continual need of highly realistic, imaginative and intriguing visual effects. Due to the lower costs of digital content as compared to the costs of live production, more heightened 'realism' has been made possible by today's highly skilled artists using sophisticated software. This offers producers of films, TV programs and commercials more production flexibility and timesavings. Eden will give Point.360 another means by which to cement relations with our existing customers by significantly increasing our 'from camera to customer' service offering, and adds Eden customers to our post-production client portfolio."

Added Eden FX co-founders John Gross and Mark Miller, "We are excited to be part of the Point 360 family. We had been looking for an alliance that would enable us to continue to evolve our business and to provide our clients with an expanded range of services. We have no doubt that we are entering the next growth phase for Eden."

Formed in 2000 by visual effects and post-production notables John Gross and Mark Miller, Eden FX (www.edenfx.com) specializes in 3D animation, compositing, 3D matte painting, character animation and on-set supervision.

Point.360 (www.point360.com) is one of the largest providers of HD and SD digital mastering, data conversion, video and film asset management and sophisticated computer graphics services to owners, producers and distributors of entertainment and advertising content. Point.360 provides the services necessary to edit, master, reformat, convert, archive and ultimately distribute its clients' film and video content, including television programming, spot advertising, feature films and movie trailers.

The company delivers commercials, movie trailers, electronic press kits, infomercials and syndicated programming, by both physical and electronic means, to hundreds of broadcast outlets worldwide. Point.360 provides worldwide electronic distribution, using fiber optics, satellites and the Internet.

Point.360's interconnected facilities in Los Angeles, New York, Chicago, Dallas and San Francisco provide service coverage in each of the major U.S. media centers. Clients include major motion picture studios, advertising agencies and corporations.

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