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DSF Animates '47 Ronin' Branded Short

To help promote its upcoming release, Universal Pictures taps creative company DSF to create an animated short film, 47 Ronin: The Samurai Spirit.

For the studio’s marketing campaign for the forthcoming action feature 47 Ronin, starring Keanu Reeves, Universal Pictures tapped creative company DSF to create 47 Ronin: The Samurai Spirit.

The animated short uses what the company calls Hyper Motion Cinema, a “visually rich and engaging storytelling format” designed to feature both branded and original short form content. HMC uses a hybrid of still photography, VFX and animation, with no live action footage or complex CGI required.

Check it out, below:

Source: DSF

Jennifer Wolfe's picture

Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.