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DreamWorks Takes a Peek at a View-Master Film

DreamWorks is in negotiations to purchase the film rights for Mattel's toy View-Master, per THE HOLLYWOOD REPORTER, and has asked Alex Kurtzman and Roberto Orci (TRANSFORMERS) to produce.

Brad Caleb Kane, a writer on Kurtzman and Orci's FOX series FRINGE, will pen the screenplay.

Kane used Twitter to announce his involvement over the weekend, saying, "It'll be like the old '80s Amblin movies: 'Goonies,' 'Young Sherlock' ... in that vein," but the post has since been removed.

A story is being developed from scratch and will be family-friendly, as well as perfect for 3-D.

Mattel's Barry Waldo and Chris Pardi of Fisher-Price will executive produce.