DreamWorks Animation and REGIONS GC sign an agreement to develop indoor theme parks in Russia.
Glendale, CA -- Guests of all ages can anticipate an all-new entertainment experience unlike any other as DreamWorks Animation SKG, Inc. and REGIONS Group of Companies have signed a licensing agreement to develop Europe's largest indoor theme parks, and the first to feature the franchises of DreamWorks Animation in major cities throughout Russia. The theme parks, scheduled to open in 2015, will be located in St Petersburg, Moscow, and Yekaterinburg. REGIONS Group of Companies will design, build and manage all properties.
The DreamWorks Animation theme parks will be Europe's largest year-round indoor entertainment zones, and in each instance will be part of a larger entertainment development featuring a mixed-use movie and concert hall, 4D movie theater, three-star 400-room hotel, and a retail center with 11,000 parking spaces. The height of each park will be 35 meters, comparable to a 13-floor building, giving visitors the sense of being outdoors.
Each park will feature immersive environments, state-of-the-art attractions, and character entertainment bringing to life DreamWorks Animation's beloved franchises including: Shrek, Madagascar, How to Train Your Dragon and Kung Fu Panda, in addition to yet-to-be released DreamWorks Animation feature films including Turbo, which is set for its worldwide debut in Russia on July 11 before arriving in US theaters on July 19.
"DreamWorks Animation parks are ambitious projects unprecedented in Russia and the rest of the world. The foundation of our success lies in the DreamWorks team's wealth of experience in the field of entertainment and the experience of the REGIONS Group of Companies in developing and managing retail and entertainment centers,"commented Amiran Mutsoev, Member of the Board of Directors, REGIONS GC.
Madagascar 3: Europe's Most Wanted — the third installment in the blockbuster hit franchise about the adventures of Alex the Lion and his friends from the Central Park Zoo— is currently the second highest-grossing animated film in Russia's box office history and the fourth highest-grossing film of all time in Russia. Six of the top 10 animated films of all time in Russia are DreamWorks Animation pictures: Madagascar 3: Europe's Most Wanted, Shrek Forever After, Puss In Boots, Madagascar Escape 2 Africa, Kung Fu Panda 2 and How to Train Your Dragon.
"Russia is one of the most important markets in the world for us," said DreamWorks Animation's Chief Executive Officer Jeffrey Katzenberg. "All of us at DWA are extremely excited to work with REGIONS CG to be the first Hollywood studio to create not just one, but three theme parks in Russia. These parks are going to be groundbreaking cultural hubs that will give families the chance to truly enter the world of DreamWorks."
Source: DreamWorks Animation