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DNA Selects Side Effects Software for CG Ant Bully Feature

Side Effects Software, developer of the award-winning Houdini family of 3D software, announced that DNA Prods. (THE ADVENTURES OF JIMMY NEUTRON, BOY GENIUS) will use Houdini extensively for its all-CG pipeline to create a new animated feature for Warner Bros and Playtone, THE ANT BULLY. Based on John Nickles best-selling childrens book, Playtones Tom Hanks and Gary Goetzman and DNA founders John A. Davis and Keith Alcorn are producing. Davis wrote the screenplay and is directing the film. In addition to providing DNA with its family of Houdini products for use throughout the pipeline, Side Effects Software will offer its consulting staff to assist in the production process. The company will help DNA with the pipeline set up and planning and customize its Houdini software to meet DNAs production needs.

"DNA needed a solution that could tackle the many demands of an all-CG pipeline and be both flexible and responsive to our needs," said Davis. "Side Effects Software's unique offering provides us with both integrated solutions and consulting services to help us create this film, so they were the ideal partner for this project."Were honored to be a major software and production services partner for this upcoming film, said Tony Cristiano, coo and vp of U.S. Operations, Side Effects. Our organization is committed to helping DNA bring its artistic vision to the big screen and empowering its artists with greater control on the direction of the art.

DNA is actively seeking Houdini artists. Employment information can be found at

Established in 1987, Side Effects Software ( is a world leader in the development of advanced 3D graphics and special effects software for use in film. Side Effects Software leads the field of non-linear animation with its unique, award-winning, Houdini technology. Houdini is used by numerous digital content creation leaders, including Digital Domain, Disney Feature Animation, DreamWorks SKG, Electronic Arts, Framestore-CFC, Rhythm & Hues and Sony Pictures Imageworks.

A full service animation company based in Dallas, Texas, DNA Prods Inc. ( produced, directed and wrote the Oscar- nominated JIMMY NEUTRON: BOY GENIUS feature and THE ADVENTURES OF JIMMY NEUTRON, BOY GENIUS television series. DNA also produced and directed animation on the Emmy nominated holiday special, OLIVE THE OTHER REINDEER, as well as wrote, directed and produced the 3D-animated Christmas special, SANTA VS. THE SNOWMAN.