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Dell to Purchase Alienware

Dell has entered into a definitive agreement to acquire Alienware to further satisfy the growing number of consumers and businesses, including those used for gaming and multimedia digital content management. Terms of the planned purchase will not be disclosed.

Dell said Alienware will operate as a wholly owned subsidiary following completion of the transaction and will maintain its own product development, product marketing, sales, technical support and other operations as well as brand. The management and founders of Alienware will continue to operate the company as a standalone unit of Dell.

Explained chairman Michael Dell: "Alienware's products are an excellent complement to Dell's own line of high-performance computers designed for gaming, enthusiast and media content customers. In addition to offering high-quality, high-performance products, Alienware has tremendous brand appeal with consumers and creative business professionals.

"Alienware has a legacy of success designing the highest-performance PCs using bleeding-edge technologies and innovative industrial design," added Nelson Gonzalez, ceo of Alienware. "We believe that Alienware will realize significant advantages from Dell's world-class supply chain and operational efficiencies. They will allow us to continue to satisfy our core customers with the most innovative and highest-performing PCs, and ultimately extend the reach and appeal of the Alienware brand."

Dell Inc. (www.dell.com) sells more systems globally than any computer company, placing it No. 28 on the Fortune 500. Company revenue for the last four quarters was $56 billion.

Alienware (www.alienware.com) offers unique and award-winning technology products that incorporate state-of-the-art components, innovative engineering and design and excellent customer service. Alienware systems are available direct within the U.S., Europe, Australia and New Zealand.

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