European entertainment licensing agency CPLG was appointed by licensing and syndication company United Media as the U.K. rights agency for PEANUTS.
CPLG will strategically develop the brand in the U.K. through a carefully planned licensing programme, including gifts and novelties, stationery and further exploration of fashion and accessories ranges.
One of CPLG's immediate targets is the 60th Anniversary of PEANUTS in 2010. Using the stylised look of the brand, CPLG is developing a creative direction to inspire both new and existing licensees.
