a.k.a Pizazz Passes For Sanatogen Vitamins
a.k.a. Pizazz has rapped on three spots for a new campaign for Sanatogen vitamins. All three spots state that we are all aware by now that a healthy diet is the best way to stay fit, but a vitamin supplement is a reassuring way of maintaining the healthy balance, "Just To Make Sure." "Baby Monitor," "Passport" and "Alarm" were done in a 2D painting style. "Baby Monitor" shows a mother, in spite of the presence of her monitor going to check her child. "Passport" shows a family group going on holiday and the mother constantly checking in her handbag for the passports. Finally, "Alarm" shows someone tossing and turning in bed, constantly checking the alarm. Dominic Griffiths directed the spot with Angela Cocker and Sue Goffe producing. The commercials were produced for ad agency D'Arcy.