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Colossal gives a Pool Party

San Francisco-based (COLOSSAL) PICTURES has created a hand-drawn 2D :30animated spot for Old Navy Tie-dye shirts that is done in a retro-style.George Evelyn directed "Pool Party," which features a pastiche of early1930s rubber-hose style animation, and is especially reminiscent of UbIwerks and color Van Beuren shorts. The spot opens with a black and whitescene of children and animals moping around a deflated backyard pool, andbegins to change to color when two kids arrive wearing Old Navy Tie-dyeshirts. The kids bring life, and music, to the party with the help of theOld Navy mascot, Magic the Dog.

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