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Click 3X Launches Click 3X Entertainment

Bob English, Tony Kadillak, David Edelstein, and Rob Meyers -- all from the award-winning creative team at NY-based broadcast design firm Nth Degree have recently joined forces with Click 3X to create a new broadcast design division called Click 3X Ent.

This new group will cater strictly to broadcast, providing branding strategy, design, and identity to complement Click's animation, design, and visual effects teams. This move rounds out Click's full service creative and development capabilities and brings a new expertise to the multi-media powerhouse. The Click 3X studio now boasts specialized divisions for every media and screen, with Click 3X focusing on commercial and feature film projects, Click 3X Ent. serving broadcast, ClickFire Media working interactive, and Haunt concentrating on music videos.

Click 3X Ent. is now home to some of the most seasoned and creative professionals in the broadcast business. Discussing the move, Click 3X Managing Director Jason Mayo said, "We jumped at the opportunity to move an entire broadcast team under our umbrella. We have known these guys for years, and while at Nth Degree they did some really amazing work and will make an immediate impact to the overall scope of our company." Former Nth Degree Managing Director, David Edelstein will help lead the new division. David's award-winning experience with broadcast branding and design includes the spearheading of major campaigns for clients such as Nickelodeon, CBS, and MSG.

Commenting on the move, Edelstein noted, "We have known Jason [Mayo] and Peter [Corbett] and the great work Click has done for more than a decade and are very excited about the opportunity to get access to the infrastructure, talent pool, and big thinking environment of a larger studio. The move gives us the additional bandwidth and support of the entire team of Click artists, positioning Click 3X Entertainment with a unique ability to deliver on any size of broadcast client and project."

Also coming over from Nth Degree are EP/Head of Sales Tony Kadillak, Creative Director Bob English, and Senior Writer/Producer Rob Meyers. Kadillak joins current Click 3X EP Connor Swegle, bringing his experience in building relationships with the majority of the cable and broadcast television networks, including PBS, National Geographic, and HGTV, and corporate clients such as Microsoft and the NHL. On the creative front, Bob English has delivered his unique vision and background in developing network packages for channels such as PBS, Disney, and CMT, as well as rebranding and redesign projects for CBC and ARTE. English commented, "The allure of Click is that they truly have a "creative comes first" mentality. Because of the vast resources here at the studio, we can really push conceptual boundaries with full confidence that the Click teams will be able to deliver on any vision."

Click3X Ent. now offers the ability to develop large-scale branding, channel launch, and rebranding projects for broadcast networks. The new division and team possess both the creative and technical capabilities to make any project successful, already making an immediate impact working on design projects for MTV, Bravo, and Astral Media.

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