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Classic Media Announces Changes Within Consumer Products & Marketing Division

Classic Media today announced the upcoming departure of Andrew Kerr, current EVP, International Marketing & Consumer Products.

Andrew Kerr and Nicole Blake.

Press Release from Classic Media

London, UK (May 27, 2010) – Classic Media today announced the upcoming departure of Andrew Kerr, current EVP, International Marketing & Consumer Products. Kerr, based in the Company’s London office, will continue in his role to the end of June 2010, and then carry on providing non-exclusive consultancy for Classic Media.  Kerr’s responsibilities will be assumed by

, who has been promoted to EVP, Marketing & Consumer Products.

Kerr said, “It’s been a tremendously rewarding 2+ years at Classic Media. The Company’s portfolio is poised for real success in the months and years to come, with Postman Pat, Guess with Jess and Tinga Tinga Tales enjoying a terrific reception in the marketplace and some of the best licensing partners in the business.”  Kerr added, “While I'll miss working day-to-day with the great people at Classic, I am excited to move forward with my own venture.”

Eric Ellenbogen, Co-CEO of Classic Media commented, “We’re disappointed to see Andrew leave, but we look forward to maintaining an ongoing relationship with him”.  He added, “Since joining the Company three years ago Nicole Blake has demonstrated her expertise as a brand marketer and done a fantastic job in growing the North American consumer products business.  I’m fully confident that our London team, working with Nicole, will continue to drive growth in our business globally.”

In addition to the extension of Blake’s role to include the UK and rest of world, current London office executives Claire Shaw and Mat Way have also seen their responsibilities increased.  Shaw’s expanded role as VP, Consumer Products & Retail will see her drive all licensing, retail development and promotional activity for the Company’s brands in the UK.  Mat Way adds international consumer products to his current global live entertainment remit becoming VP, Consumer Products & Live Entertainment, International.  Both will continue to be based in the Company’s London office and report to Blake.

About Classic Media

Classic Media, one of the world’s largest independent entertainment companies, is a leader in reinventing the classics of yesterday and creating the classics of tomorrow. The Company owns and manages a globally-recognized portfolio of well-known family and pop-culture entertainment brands, including Casper the Friendly Ghost, Where’s Waldo?, The Lone Ranger, Lassie, Postman Pat, and new global brands Tinga Tinga Tales and Guess with Jess. Big Idea, a member of the Classic Media family, is the leading faith-based studio and producer of children’s programming, including the best-selling animated series, VeggieTales. More than 3,600 hours of Classic Media programming is distributed in more than 170 territories worldwide and showcased in multiple formats, including TV, film, home video, consumer products, publishing, digital, and music.

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