CreaCon Group appoints Imira Entertainment to represent the animated series City of Friends in Latin America, Spain, Italy and Portugal.
Norwegian children’s entertainment producer CreaCon Group has appointed Spain’s leading childrens and youth production and distribution specialist, Imira Entertainment to represent the television and DVD rights to CreaCon’s popular animated pre-school series City of Friends in Latin America, Spain, Italy and Portugal. Under the agreement, Imira will represent two 26 x 10 minute series and two thirty-minute specials of City of Friends.
Sky Vision handles TV distribution for City of Friends globally, with the exception of the territories covered by Imira Entertainment. City of Friends has been sold into more than 180 countries worldwide and has been translated into more than 23 languages. Broadcasters include including Channel 5 (UK), Boomerang and Cartoon Network (Nordics), France TV (France), Al Jazeera (Middle East & North Africa), M-Net (Africa), HOP! (Israel) and Yoopa (Canada).
Harold Sletten, CEO CreaCon Group commented, “We are delighted to be working with children’s distribution specialists Imira to take City of Friends to brand new audiences in Latin America, Spain, Italy and Portugal and expanding our reach into these important markets. We look forward to building a strong City of Friends fan base there.”
Sergi Reitg, CEO of Imira Entertainment said, “City of Friends is an authentic and engaging property which has struck a note with audiences around the world, and Imira is proud to be taking it to Latin America and further European markets. We are ideally positioned to sell properties into these territories, extending their global reach.”
City of Friends is uniquely based on the adventures of a real-life Norway state police officer, CreaCon Founder and CEO Carl Christian Hamre, who first told them as bedtime stories for his young son. First broadcast in the Nordic region in 2010, City of Friends follows the adventures of new recruits to the Emergency Services – Max the monkey, Ted the teddy bear and Elphie the Elephant – who work together to solve everyday problems in their city. City of Friends is broadcast in more than 180 countries and in 23 languages around the world. CreaCon Group is Norway’s leading independent children’s production company with businesses that span TV production & distribution, licensing, live events, DVD production and distribution, music and digital operations.
CreaCon Group has recently announced a toy deal with Top Toy Hong Kong Ltd. as well as a raft of new licensees across DVD and publishing in the UK where the TV series airs on Chanel 5 milkshake! CreaCon already has an extensive City of Friends licensing programme in place in the Nordic region across toys, games, apparel, food, Apps and electronic games including toy deal with major Nordic company TSI. CreaCon also has a multi year deal with Turner Broadcasting, which includes the broadcast of City of Friends on Cartoon Network and Boomerang across the Nordic and Baltic region.
CreaCon will be bringing City of Friends to Brand Licensing Europe
Source: CreaCon Group
Jennifer Wolfe is Director of News & Content at Animation World Network.