Reed MIDEM and the International Academy of Television Arts & Sciences (I.A.T.A.S.), have announced the launch of the fourth International Digital Emmy Awards (I.D.E.A.), to take place at MIPTV (March 30-April 3, 2009 Cannes, France). The call for entries runs until January 12, 2009.

The International Digital Emmy Awards are recognizing excellence in content created and designed for viewer interaction and/or delivery on a digital platform (interactive TV, mobile, Internet, etc.) originating outside of the United States.

The International Digital Emmy Awards 2009 will include three award categories:

--Digital Program -- Fiction
--Digital Program -- Non-Fiction
--Digital Program -- Children & Young People

Eligible submissions must have been created and initially distributed outside of the United States. The deadline for entries is January 12, 2009. Winners will be announced at a ceremony during MIPTV 2009 in Cannes, France.

The entry forms for the 2009 International Digital Emmy Awards are now online. The forms, along with the rules and regulations can be found by visiting http://www.iemmys.tv/awards_entry.aspx.