SteeleVFX, Inc. has relocated its visual effects studio to Santa Monica. The new facility includes: a Java-enabled Henry Infinity suite (with Masher and Chaser planned); a Mac Graphics Suite featuring After Effects, Photoshop, Illustrator, and Lightwave 3D; a Sony 2000 D1; a Sony A-500 DBC; Beta SP; 60 Sec. DDR; dubbing facilities; a Tascam DAT; and D2, PAL DBC and FTP file transfer services. SteeleVFX was founded in 1996 by Jo Steele and visual effects artist Jerry Steele and specializes in non-linear on-line editing and visual effects compositing. The company’s commercials credits includes spots for Pepsi, Coke, Budweiser, Bud Light, Miller Genuine Draft, Coors, Gatorade, Gap, Microsoft, E-Trade, Pets.com, Nissan, BMW, Mercedes, Lexus, Toyota, Honda, Saturn, Lincoln-Mercury, Yellow Pages, Reebok, Gold Pocket.com and Sony Playstation. Their music video work include projects for such artists as Carlos Santana, Whitney Houston, Madonna, Jewel, Sheryl Crow, Puff Daddy, Janet Jackson and the Rolling Stones. In conjunction with the move, SteeleVFX has hired Carol Coleman to serve as their post-production supervisor. Previously Coleman was accounts supervisor at Todd-AO Hollywood, operations manager at Digital Magic, post-production manager at Dubs, Inc. and telecine supervisor at Rocket Dailies.





Read "Cool Effects That Make For Hot TV" by Eric Huelsman to find out more about Jerry Steele and his SteeleVFX.