MTh Directors Help Katy Perry Roar
While the Arboretum provided a substantial amount of foliage as a jungle location, Mirada artists completed the transformation through set extensions and matte paintings. Led by Creative Director Jonathan Wu and Visual Effects Supervisor Michael Shelton, the Mirada team created the cave drawing cel animation, detailed particle work in the stunning firefly sequence and plate compositing for some of the animal scenes along with a substantial amount of rig clean up.
Currently topping the Billboard Hot 100, Roar is the lead single off Katy Perry’s upcoming Prism album, which will be released on October 22, 2013 by Capitol Records.
Source: Motion Theory