Brandissimo! promoted of two executives to better manage the company's continued growth in its online games and virtual worlds business.
Executive Vice President and General Manager Andy Babb was named president. Vice President Josh Fisher was promoted to executive producer and senior vice president of content. Additional promotions and new staff members will be announced in the next few weeks.
Babb has served as executive vice-president and general manager for Brandissimo! since July 2007. Under his leadership, Brandissimo! produced the online MMOG NFLRUSH ZONE for the National Football League, which acquired more than 1.3 million registered users in its first 15 months.
Prior to joining the company, Babb held senior management, business development and marketing positions at video game publishers including Take-Two Interactive, SegaSoft, TDK Mediactive and In-Fusio. Since 1997, he has published more than 150 videogames on console, handheld, online, PC and mobile platforms. Babb holds his B.A. degree from UCLA and M.B.A. degree from Stanford University.
Fisher is an Emmy Award-winning exec who created and co-founded Urbaniacs.com, an online social community and gaming site in the form of a comic book world come to life.
Fisher boasts 12 years of experience creating and producing successful content for young audiences, tweens, and teens. He has developed and produced animation, live action, and Web development for ABC Family Channel, Fox Kids, Disney, Discovery Kids, Cartoon Network, and several major broadcasters around the world.
