The Beatles' music and legacy is set to rock across the universe in the form of a video game through a partnership between Apple Corps Ltd., Harmonix and MTV Games, a part of Viacom's MTV Networks.
This partnership marks the first time that Apple Corps, along with EMI Music, Harrisongs Ltd, and Sony/ATV Music Publishing, has agreed to present The Beatles music in an interactive video game format. Published by MTV Games and developed by Harmonix, the creators of the best-selling ROCK BAND, the game will be an unprecedented, experiential progression through and celebration of the music and artistry of The Beatles.
The game was creatively conceived with input from Sir Paul McCartney and Ringo Starr, along with Yoko Ono Lennon and Olivia Harrison, and enjoys their full blessing. In addition, Giles Martin, co-producer of The Beatles LOVE project, will provide his expertise and serve as music producer for this project.
"The project is a fun idea which broadens the appeal of The Beatles and their music. I like people having the opportunity to get to know the music from the inside out," McCartney said.
"People are having so much fun playing ROCK BAND. Combined with The Beatles tracks, it is a great way to either listen or participate," said Harrison. "If you like the music, it doesn't take much persuasion to get you to play."