Singapore based August Media Holdings has agreed to a strategic partnership with one of South East Asia’s largest animation house Scrawl Studios.
Press Release from August Media Holdings
Cannes – Singapore based August Media Holdings has agreed to a strategic partnership with one of South East Asia’s largest animation house Scrawl Studios.
As part of an unprecedented agreement between the two Singaporean companies, Scrawl Studios will collaborate with August Media to co-produce and act as a service partner for several animation properties.
Following the recently announced production deal with Classic Media, the new agreement will see an initial production of three animated properties from the Classic Media portfolio led by Red Kite, August Media’s animation team in Edinburgh. The three co-productions will be worth a total of US$ 18 million. The first co-production projects which will undergo a series of developments as live action or animated TV shows will be George of the Jungle®, originally a prime-time television series from comedic genius Jay Ward as well as the legendary comedic hero Mr Magoo.
Commenting on the deal Jyotirmoy Saha, CEO of August Media said, “Scrawl Studios has developed an excellent reputation within the global animation industry. As one of the best animation studios from Singapore we are delighted to be working with Scrawl to bring these classic American kids properties back to life. This agreement, the first of its kind, underpins our strategy to work with Singaporean companies in the international marketplace and also to foster the animation network within the country”.
Dr. Christopher Chia, Chief Executive Officer of the Singapore Media Development Authority added, “We are delighted to see two Singapore companies coming together to form a partnership of significant impact and value to the local animation industry. Such synergistic alliances will only help to produce top quality productions for worldwide audiences and place Singapore on the international animation map. ”
Seng Choon Meng, CEO of Scrawl Studios, said, “The strength of the partners involved, the scale of the project and the opportunity to work on these classic kids properties excite us tremendously. I feel it’s certainly a watershed for Singapore animation, and we look forward to a wonderful and exciting journey ahead with August Media and Red Kite as we bring these beloved characters back onto the screen.”
About August Media HoldingsFounded by industry veteran Jyotirmoy Saha (Moy), August Media is a Singapore based media company. August Media’s mandate is to create an integrated media company producing, financing and distributing live action, animated and online content. The company’s business strategy is to actively seek inorganic growth opportunities through acquisition of existing successful businesses that give it access to different markets and territories. The first major step towards this goal has been the recent acquisition of Scottish children’s content producer Red Kite Animations.
About Scrawl StudiosFounded in 2002 and a pioneer in Singapore’s animation scene, Scrawl Studios is an award-winning content provider specialising in animated digital entertainment for television and new media as well as full service 2D/3D animation production. The 90-staff company, with offices in Singapore and Suzhou, China, also manages the intellectual property rights of its character brands for the purpose of worldwide licensing. Well-versed in international co-productions, Scrawl Studios has established a track record of creating and producing quality animation products sold to broadcasters around the world and working with some of the best names in children’s entertainment.