Dan Rosensweig has been named president and CEO of Activision Publishing's RedOctane, the business unit which develops the blockbuster GUITAR HERO franchise and soon to be released DJ HERO.
Rosensweig will oversee GUITAR HERO's global operations including game development, hardware manufacturing, supply chain, logistics and marketing. He will report directly to Mike Griffith, President and CEO of Activision Publishing. Kai Huang, former President and CEO of RedOctane, who along with his brother Charles Huang created GUITAR HERO, will continue working at RedOctane, reporting to Rosensweig.
Rosensweig brings significant experience to Activision having served as chief operating officer of Yahoo! from 2002 through 2006, where he oversaw the company's worldwide operations including its product development, marketing, and advertising sales and the development and introduction of inventive new Internet advertising formats.
Additionally, he spent 18 years at Ziff-Davis, most recently serving as president where he was responsible for the global operations of the company and the successful merger of ZDNet and CNET. He held several senior positions during his tenure at Ziff-Davis, including president and CEO of ZDNet, which he built from a standalone Ziff-Davis company to a publicly traded, highly trafficked Internet network, president of Ziff-Davis Internet Publishing Group and VP and publisher of PC MAGAZINE.
Prior to joining Activision, from 2007 to 2009, Rosensweig served as an operating principal at Quadrangle Group, a private investment firm, where he focused on the firm's media and communications private equity business.
