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Category: Licensing

Headline News

Chuggington Partners with Hallmark & Crayola

Ludorum, a leading specialist in the creation of global preschool children’s IP, announced today that it has entered a licensing agreement with Hallmark Cards, Inc. and its subsidiary Crayola to develop a line of social expression product and arts and crafts based on its popular preschool property, Chuggington.

Headline News

Global Entertainment Deals for Strawberry Shortcake and Holly Hobbie

For 30 years Strawberry Shortcake has been a favorite with little girls and moms alike, teaching wholesome values, going on fantasy adventures and proving that little girls can do big things. Today American Greetings Properties (AGP), the intellectual property and outbound licensing division of American Greetings Corporation (NYSE: AM) announced that her new “Strawberry Shortcake’s Berry Bitty Adventures” series will be airing in French-speaking Canada, Italy, and Portugal for the first time.

Headline News

4Kids Hungry for WordWorld Deal with Subway

4Kids Entertainment, Inc. (KIDE:PK), the children’s entertainment and merchandise licensing organization and WordWorld, have entered into a promotional partnership with SUBWAY Restaurants for the multiple Emmy Award-winning preschool series.

Headline News

HIT, Russ Berrie Partner To Produce New Range Of Barney Plush

HIT Entertainment, one of the world’s leading providers of high quality children’s entertainment, has entered into a licensing deal for the first time with Russ Berrie Company, granting them the rights to manufacture and market a full line of plush toys based everyone’s favorite big purple T-rex, Barney, and his dino friends BJ, Baby Bop and Riff.

Headline News

Chuggington Construction Toys Coming from MEGA Brands

Ludorum plc, a leading specialist in the creation of global pre-school children's IP, announced today that it has secured worldwide agreement with leading Canadian toy manufacturer, MEGA Brands Inc. to produce a range of Chuggington construction toys under their globally recognised MEGA BLOKS brand.

Entertainment Headline News

Guess With Jess Consumer Products Plan Announced

Classic Media, a global media company with a portfolio of some of the world’s leading family and pop-culture entertainment brands, today announced top preschool toy manufacturer Fisher-Price, home entertainment distributor Nelvana Enterprises’ Treehouse Presents, and The Licensing Shop, Inc., one of Canada’s foremost licensing agencies, as anchors of the consumer products program for its popular, all-new, CGI-animated preschool television series, Guess with Jess.

Syfy Headline News

Syfy’s Eureka And Warehouse 13 Will Be Shazamable!

Marking the first time Shazam has been available to Syfy viewers, Syfy and Shazam, the world’s leading mobile discovery provider, today announced that the mid-season finale of Eureka and season two finale of Warehouse 13 will feature the Shazam logo on-air and offer viewers who tag the episode special programming content.

Headline News

Penelope Picked Up For Publishing Program

By Rick DeMott | Wednesday, September 8, 2010 at 10:13am

4Kids Entertainment International has signed an agreement with top publisher Redan that will see pre-school character Penelope appear in two popular bi-weekly magazines - ‘Fun to Learn Friends’ and ‘Fun to Learn Favourites’ – in the UK, Ireland, Australia and New Zealand.

Events Headline News

The Cat In The Hat Knows A Lot About That! Promos Launch

A nationwide hoopla of promotional activities and events are underway this week to herald the debut of THE CAT IN THE HAT KNOWS A LOT ABOUT THAT! an animated television series starring Dr Seuss’s iconic character that premieres Monday, September 6 on PBS KIDS (check local listings).

Mattel Headline News

She-Ra Celebrates 25th Anniversary

For the honor of Grayskull! 2010 marks the 25th Anniversary of She-Ra, one of the world’s most popular female superheroes and star of the hit 1980s animated television series, She-Ra: Princess of Power.

Headline News

UD Replicas Unveils ‘Leather-as-Metal’ Motorcycle Suit Based on Iron Man 2

Building an extraordinary collection of handcrafted, high-end leather motorcycle suits that replicate the on-screen designs worn by cinematic Super Heroes, UD Replicas today announced that it is taking orders for its all-new replica of the Mark V Suitcase Suit from IRON MAN 2.

Headline News

Baby Genius Comes Into The Computer Age With Winfat Industrial Co. Ltd.

Pacific Entertainment Corporation (OTC PK: PENT) is taking its award-winning Baby Genius brand into the computer age in the U.S. through a new licensing deal with Hong Kong-based Winfat Industrial Co. Ltd., it was announced by Larry Balaban, CCO.

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