Chapter 13: UPA: Back To The Future


Producing the first animated version of the NBC color peacock, in those days long before any sort of digital enhancement, we tried every which way to achieve the required maximum color brilliance on film. I went shopping in a theatrical supply house and got some color gels of the kind used over Broadway stage lights. Using the bottom lights of our Acme animation stand, normally for shooting pencil tests, and working with our experienced photographer cameraman, Wardell Gaynor, we achieved a stained glass window effect, which did the trick. There was no easy computer coloring in those days! The animated NBC peacock, only 5 seconds long, was probably the most run TV shot of all. It was shown at the beginning of every color broadcast for years. "The following program is brought to you in living color!" I assigned an unknown but brilliant young composer, Irwin "Bud" Bazelon to write the NBC color musical theme. The royalties made Bud a rich man and a lifelong friend.

Then we did the original opening titles for Alistair Cook's landmark Omnibus show, and we had to devise in-camera tricks to get the drama needed for that. The Omnibus opening won me my third New York Art Directors Club Gold Medal.

I am especially proud of two of my UPA-NY films, produced in 1952-3, both now obscure to the point of invisibility. One was a custom made 2-reeler for The American Heart Association, called "Pump Trouble." My good friend, writer Bill Bernal, the same who first brought me to UPA in Hollywood, helped me with the story, for which we cribbed some ideas from "Citizen Kane." Cliff Roberts did the design, and Grim Natwick and Duane Crowther were the animators. As it was to be my first longer film project, and a chance to show my stuff, I went all out to get just the right people onto the project. Through a talent agency we sent out a call for the best voice actors in New York, and soon our waiting room was full of voice men and women. The most unlikely looking was a young stand up comic and illusionist who was then doing nearly all the voices on the Howdy Doody show. That already put him down in my estimation. But I gave him a chance. After going over the story with him, I asked which of the eight characters he though he could do. He then tried one after the other, including the women parts. He was Allen Swift, and he actually performed all eight voices. After hearing him, I sent all of he other applicants home. Allen not only did all of the voices for "Pump Trouble," but for countless other of my films over the years, and became my closest personal friend. I am happy to say he still is. Incidentally, the only voice on the Howdy Doody show that Allen did not do was that of Howdy himself. "Buffalo Bob" Smith said no one could do Howdy but himself. But Smith had a heart attack, and there was no Howdy voice for the next day's show! Allen took a recording home of Smith's highly personalized Howdy Doody voice, and studied it over night. He went on as Howdy in the next show, and continued to do it, along with all the other voices, for a year while Bob Smith was convalescing. No viewer ever noticed the difference!

Cliff Roberts models for "Pump Trouble" 1952
Cliff Roberts models for "Pump Trouble" 1952

Dynamic music was created for "Pump Trouble," by the then blazing Spanish composer, Carlos Surinach, who later performed it as a concert piece. The film was a big success for the Heart folks and for me at that time. I probably have the only surviving 16mm print, which I keep on a heart-lung machine.

From the Allen Swift connection, the Kagran Corporation, producers of the phenomenally successful NBC "Howdy Doody Show," gave us an assignment to do a test film about Howdy. It was a chance to do my first purely entertainment cartoon. My best buddy Bill Bernal and I worked up a story we called, "Howdy Doody and His Magic Hat." It was designed by Cliff Roberts, and animated, (paper cut-out style), by Duane Crowther. We reveled in the opportunity; while at the same time did everything possible to make our film look as different as possible from what we all considered to be a grotesquely ugly puppet and an unspeakably cornball kid show. Cliff, Duane, and I gleefully subverted it and went all out to make it a true UPA film. Kagran accepted the result coolly, but we were proud of it, and I still am, though I haven't seen it in years. (My later producer Bill Snyder lost my only print.) I will recount the storyline here from distant memory, in the slim hope that one of you might have a clue as to where a copy could be obtained.







Comments


Gene:
First a huge thanks for writing this book. You've got an incredibly unique perspective on the artform and life in general, and I'm so glad you're sharing all these fabulous stories. I'd love to hear more about UPA-New York. As I understand, UPA-NY was one of the most prolific commercial producers of the time, and I'm curious as to how involved the agencies were in the advertising process during the mid-'50s at a studio like UPA. It's always said that animation studios in the '50s had greater creative involvement in the commercial process, but then you say that a Y&R writer created the Bert & Harry campaign. Had the agencies already started providing boards at this time or were ad concepts still mostly thought up by the studios? I'd also be curious to hear what's your take on producing commercials as opposed to shorts and the other long-form animation you were producing later on. Was it more/less enjoyable? As fulfilling creatively? Completely different? That sort of thing.

Also I've heard that you created the original pilot of DUSTY OF THE CIRCUS at UPA-NY which turned into a series for THE GERALD MCBOING BOING SHOW. If that's true, I'd be interested in hearing details on how that came about, what it was originally intended for, etc, etc.

Thanks!
Amid

Amid Amidi (not verified) | Mon, 09/24/2001 - 06:00 | Permalink

Gene, Fred Crippen is my father, and , I can go on record that his abilty to communicate visually was! and is! superior to his oratory skills,thanks for writing this history I had the pleasure to meet many of the people you've writen about, thanks for sharing your memories, sincerely Aaron Crippen

Aaron Crippen (not verified) | Wed, 08/29/2001 - 06:00 | Permalink

HI Gene, I'm enjoying reminiscing about the years you cover in animation. About the UPA staff photo, the caption requires editing. I don't know who everybody is, but I do know that the following names are improperly noted: Back Row: Grim Natwick on the left and Abe Liss in the center. Front row is Don McCormick on the left and Gene Deitch second from right. Wardell Gaynor is not in this photo although he was a super cameraman and should be there.

Keep writing,
Howard Beckerman

Howard Beckerman (not verified) | Sat, 07/28/2001 - 06:00 | Permalink

Hello Gene,

There is a man in New York that has thousands of hours of early telivision collected in a warehouse. He rents footage for the commercila business. I'm sure he has the Howdy Doody film you're looking for. I'll see if I can dig up his name.

Thanz for the wonderful stories.

Craig

Craig Frank (not verified) | Tue, 07/17/2001 - 06:00 | Permalink

Reply from Gene: Reader Scott Galley asked me to tell more about what it was like to work with Grim Natwick. Good idea, but I've been trying to keep this book from running on and on - just outlining the key events as I recalled them. I'm hoping some of my old staff who are still around will remind me of important stuff I may have forgotten. About Grim, I have to smile from my 77th year, and say that my first impression of Grim, when I first saw him, (and I have to confess I'd never actually heard of him at the time), was, "My gosh, why did Steve send me this old man?" Grim may have been in his 60s then! It didn't take long for me to get the answer! Grim was always laconic, and never said much. He just drawled a bit in a Minnesota way. I had a hard time getting him to talk about himself, or much of anything at first. It took a while to develop a warm relationship. After all, I was just a kid, playing at being the master's boss! The main thing he did was to produce great animation, and made me look very good! The UPA-NY staff member who benefitted the most from working in the same room with Grim was Duane Crowther. They became close friends, and Duane and his wife Cathy helped care for Grim until the end.

Gene Deitch (not verified) | Fri, 06/29/2001 - 06:00 | Permalink

Gene;
Have been looking foward to this chapter most of all, and can honestly say, it was well worth the wait. Those years in New York sound facinating. It would be interesting to have a little more information on what it was like to work with animation legend, Grim Natwick, included.

Best;
Scott

Scott Galley (not verified) | Thu, 06/28/2001 - 06:00 | Permalink

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
  • Use <!--pagebreak--> to create page breaks.

More information about formatting options

CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.


© 2001 - 2010 AWN, Inc.