Production Summit 2010
The Entertainment Industry is going through a tsunami of change. It's almost impossible to know how to plan for the coming year, much less five years down the line. New technologies, globalization, shrinking post schedules and vast proliferation of new distribution platforms, almost on a daily basis, have dramatically affected how to plan for survival and success in the future.Technology
While the expanded use of technology both energizes and streamlines existing systems, it also creates new challenges and complexity that spirals up and down the production chain. Often these technologies upset the traditional status quo and create chaos as the cost and production benefits remain unproven. But eventually it pushes and changes business models as filmmakers tell their stories in increasingly creative and immersive ways, ultimately impacting the all important bottom line.Globalization
Globally competitive operations and markets relentlessly push companies to cut costs and streamline their operations while simultaneously producing more with less. How can we best navigate and adapt to this new reality? Is it best to affiliate or partner with one or more international entities? How can you create efficient worldwide pipelines without always starting from scratch and spending a fortune? How does one establish trust?Post Schedules
As post schedules grow ever shorter, on time delivery of crucial elements needed to meet a movie’s marketing needs and even its opening date becomes riskier than ever. The risk is especially pronounced when it comes to tent-pole projects that have spent millions of dollars marketing the project over the course of months or even years. With these pressures growing on each and every project, will a huge blockbuster eventually miss its opening date? What will happen if it does? What impact does this relentless time constriction and ever expanding shot count have on companies and artists who work to meet those deadlines and demands? Is there an opportunity here or just more strain to survive?Distribution
Fewer and fewer films are being made. The ones that are being made are mostly ‘branded’ properties. And distribution platforms are undergoing significant change -- traditional and IMAX movie theaters, phones, computers, kiosks and direct to home via Netflix and countless other ways are already part of the mix -- with more on the way. How does this impact you and how can you plan to compete successfully in the future? How can you capitalize on this? How will it impact your business? And how important is this?Summary
How do you fit in? Now is not the time to stand still and do nothing. This is not the time to watch from the sidelines. This is not the time to become a dinosaur. How can we get Creatives,Technologists and those holding the purse strings to work together to create a future for us all?