KLIK! features animated popular culture right along highbrow professional animated art. It bridges the gap that separates the layman and the connoisseur and the beginner and the professional. KLIK! is also a perfect stage for the animation industry to expose itself to a wider audience. It is a festival that is open for initiatives that originated in the marketplace and looks to adapt those into the festival experience, with a special interest in gaming, Web animation and TV series.

KLIK! aspires to showcase animation in the broadest sense of the term, to captivate young and old, newcomer and industry alike.

For more information, check out www.klikamsterdam.nl.