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Category: Commercials

Dreamworks Headline News

2010 Annual Annie Award Nods Announced

The International Animated Film Society, ASIFA-Hollywood, announces nominations today for the 38th Annual Annie Awards recognizing the year’s best in the field of animation including best animated feature, television production, commercials, short subjects, video games and outstanding individual achievements.

Framestore Headline News

Framestore Commercials Creates Storybook Animation For Deathly Hallows: Pt 1

Harry Potter and the Deathly Hallows has received double-whammy input from Framestore: not only was the VFX powerhouse asked to take on some of the film's key visual effects, Framestore’s shortform commercials know-how was additionally commissioned to create the haunting and delicate 2’40” The Tale of Three Brothers animation sequence.

Headline News

Going Absolutely Naked

By Rick DeMott | Wednesday, November 24, 2010 at 3:35pm

If you're tired of watching music videos featuring people with clothes on, or, worse yet, videos in which people's bodies are constructed according to the basic laws of biology, then you need to check out the Klaxons' Twin Flames, which both dispenses with the excess outerwear and gives us a whole slew of new ways to look at the human body.

Creative Headline News

Dashing Collective Bolsters Its Creative Ranks

By Rick DeMott | Wednesday, November 24, 2010 at 3:31pm

Dashing Collective, the creative visual effects studio that launched onto the scene earlier this year, introducing a streamlined approach that takes cues from live action production, is pleased to announce the hiring of EP Danielle Lyons and CG Supervisor Doug Law.

Headline News

Nice Shoes Tackles NFL Campaign

Nice Shoes working in collaboration with Grey Advertising recently handled all post/effects, including color grading, on a massive 10-spot campaign promoting various NFL products and initiatives, from their new line of women's clothing to the league's official Ticket Exchange to the Play 60 youth fitness initiative.

Gravity Headline News

Gravity’s Attracts Award-Winning VFX Supervisor/Lead Flame Artist

Gravity, an international creative, content and brand communications company, today announced the hire of Nic Seresin as VFX Supervisor/Lead Flame Artist, effective immediately.

Headline News

Beast Austin Hires Executive Producer Mary Ellen Farrar

Beast, one of the country’s top editorial facilities, has hired former advertising agency producer Mary Ellen Farrar to oversee commercial editing and post work at its vibrant, busy Austin, TX location.

Interactive Headline News

Charged Studios Is Called Upon By MoveOn.org to Produce An Interactive Spot With A Message From the Future

Actress Olivia Wilde takes on the role of a rebel activist who hijacks a present-day TV broadcast to give viewers a glimpse of what the country’s future will be if they do not get out and vote in 2010

Time Blogs

Getting Real…or Not

Except for “most” of the actors, there is very little in modern advertising that isn’t the product of long hours of software application coding followed by longer hours of someone pushing a mouse or waving a stylus at some digital display. I’m probably not going to lose too many artists when I say that even some of the people, the “folks” we see in advertising, are not…quite…real. Yes, watching an automobile commercial these days and believing what you see is sort of like being plugged into the Matrix.

Headline News

Absolute Rises and Shines with New York Road Runners

By Rick DeMott | Wednesday, November 10, 2010 at 8:26am

Oh, mornings. Some are easier than others. But after months of personal-goal setting, monk-like habits, and full-body soreness, the waking up process is just a small obstacle for runners of The ING New York City Marathon.

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