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Category: Commercials

Stop Smoking! Headline News

1stAveMachine Creates Animated Stop-Smoking PSAs for CTCP

Studio’s anti-smoking campaign for the California Tobacco Control Program uses powerful 2D visuals to follow the transitional journey of ‘Jackson,’ a habitual smoker, as he literally emerges from a cloud of smoke.

Go Electric! Headline News

Mark Ruffalo Stars in Veloz’s ‘Electric for All’ Culture Change Campaign

Creative studio Laundry’s ‘40 Million Reasons to Go Electric’ features bright, avant-garde 2D animation paired with music by LA-based singer Ayoni.

People Headline News

The Visual Effects Society Announces 2021 Board of Directors’ Officers

Lisa Cooke was named board chair and is the first woman elected to lead the organization; other officers include Emma Clifton Perry, David Tanka, Jeffrey Okun, and Gavin Graham.

Commercials Headline News

‘Clash of Clans’ Stop-Motion ‘Merry Logmas’ Features U.K. Bake-Off Queen Prue Leith

Blinkink director Sam Gainsborough unleashes Supercell’s hit game characters to wreak havoc on Leith’s perfectly constructed gingerbread village.

Business Headline News

Post-Production Shake-Up: Streamland Media to Acquire Technicolor Post

Acquisition will expand global talent base throughout company’s diverse global business units; deal will bolster its service offerings in regions including U.S., Canada, Europe and the U.K.

Wear a Mask! Headline News

UK Screen Alliance Issues Post-Production and VFX Pandemic Safety Updates

Organization strengthens recommendations based on new government regulations issued in response to the more infectious coronavirus strain recently discovered in the UK.

People Headline News

Doug Alberts Joins Hornet’s Director Roster

Director and designer, known for his fun, playful aesthetic, employs a diverse array of creative animation techniques to tell stories; his work include projects for MTV, TED-Ed, and Lyft.

Commercials Headline News

Johannes Leonardo Animates History of Motion for VW ID.4 Electric SUV

By Dan Sarto | Monday, January 11, 2021 at 1:14pm

Agency spot, ‘The Wheel,’ for the upcoming Volkswagen vehicle launch was produced in a single shot and uses real Zoetropes to beautifully illustrate progressive stages of transportation.

call for entries Headline News

48th Annual Annie Awards Now Open for Submissions

ASIFA-Hollywood issues call for entries; excellence in 10 production categories and 22 achievement categories, along with a number of honorary awards, will be recognized at April 16 virtual ceremony.

Podcasts Headline News

Podcast EP89: Colette Peri's Tips on Running Your Own Stop-Motion Animation Business

By Dan Sarto | Tuesday, December 22, 2020 at 4:12pm

The stopmo maven talks about setting up and running a studio, sharing her experience on projects for brands like Califia Farms, Care Skincare, and Expedia.

In-Passing Headline News

Terrytoons and Hanna-Barbera Animator Doug Crane Dies at 85

By Dan Sarto | Monday, December 21, 2020 at 9:56am

The veteran cartoonist, animator, and teacher’s career spanned 65 years and included stops at a number of well-known studios as well as New York’s School of Visual Arts.

People Headline News

Award-Winning Actress Nancy Cartwright Launches Voice Acting MasterClass

The voice behind Bart Simpson from ‘The Simpsons’ and Chuckie from the ‘Rugrats’ shares her vocal techniques with live-action demonstrations and custom animation; class is designed for voice-actors and non-actors alike.

Home for the Holidays! Headline News

Toyotathon’s CG ‘The Journey’ Spot Delivers a Holiday Message

Conill and LOBO collaborate on animated commercial aimed at a cross-cultural audience; short promotes a unified message of family, love, and togetherness featuring a Toyota RAV4 on a road trip with a boy and his dad.

Digital Aging Headline News

David Beckham Aged Without Scans in ‘Malaria Must Die – So Millions Can Live’ PSA

Digital Domain added decades to the soccer star’s face without producing any geometry using their non-invasive face-swapping technology, Charlatan.

Technology Headline News

Autodesk Announces Maya 2020.4

Update to Bifrost visual programming environment brings richer, procedural workflows to more areas of the pipeline and provides artists with powerful new scattering and instancing capabilities, along with volumetrics and FX tools.

Commercials Headline News

The-Artery Creates ‘Star Dreaming’ Holiday Campaign

Creative design company and the David Yurman Holiday Express train take viewers on a sparkling adventure through stars, a meteorite-like mountain, and a miniature city.

People Headline News

Chapeau Studios Adds Troy Kelley and Jon Campbell to Leadership Team

Key additions come as the studio expands original content and strategic offerings; hires add depth to new and innovative work, better merging the creative with technology.

Happy Endings! Headline News

Aardman and Cats Protection Launch ‘Casper’s Magical Journey’

UK feline charity’s animated Christmas campaign, inspired by the true story of a boy and his missing cat, reminds people to chip their pets.

We’re all in this together! Headline News

Raft Animation Makes a Splash With ‘iOtter Clean Up’ PSA

Partnering with global nonprofit organization Oceana, the eco-storytelling collective uses animation to remind people to be ‘part of the solution’ in cleaning up our world.

We’re all in this together! Headline News

Battery and Stoopid Buddy Stoodios Cook Up ‘Meet Seoul Sausage’

Spot is part of ‘An Idea for L.A’ initiative that provides marketing makeovers for local LA businesses struggling to survive the COVID-19 pandemic; Seoul Sausage and Rhythms of the Village are chosen to receive pro-bono services.

Technology Headline News

The Mill Launches ‘Mill Scout’ AR Virtual Production App

Creatives can now visualize CGI objects immediately, allowing for increased flexibility on-set; portability of app allows it to be easily accessed from anywhere.

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