Category: Commercials

New York-based design and animation studio Offspring recently completed an exciting collaboration with agency JWT/Team Detroit to deliver a graphically adventurous campaign introducing American automaker Ford's newly revamped F-150 pickup truck.

In the eight-spot series of dynamic :60s and :30s, Ford's revamped F-150 plows through a succession of nature scenes populated with a seismic graphic backdrop.

Eleven "Dirty Presidents" animated segments, created by agency Stun Creative and its motion graphics division Buster Design, will air during a special election night marathon of Discovery Channel's DIRTY JOBS with Mike Rowe. The segments will air between 8-11 p.m. ET/PT, including a special 9 p.m. episode in which Rowe pays tribute to our dirtiest of past presidents.

Featuring the slam skills of poetic performer Ainsley Burrows, this spot presents a powerfully narrated first-person story of one man's journey to greatness. Filmed against the background of a stark warehouse environment with some vfx flourishes to expand the imagery, it is a slick exercise in trimmed back visuals and tight copywriting.

On the heels of their last collaboration, Checkers Drive-In Restaurants, Inc., the largest chain of double drive-thru restaurants in the United States and parent company of both the Checkers and Rally's concepts, has returned to Guerilla FX (GFX) for their latest campaign.

When Spike TV needed some spooky spots promoting their 2008 SCREAM Awards, they turned to the frighteningly fresh minds at Cuppa Coffee Studios. This marks the second year in a row that Cuppa Coffee has produced promos for Spike TV's festival honoring the best in comic, fantasy, sci-fi and horror films. Last year's series of promos saw the studio pick up a Gold award at the BDA/Promax awards in the category of Art Direction and Design: Topical Campaign.

With Election Day just around the corner, presidential candidates (and baseball fans) Sen. John McCain and Sen. Barack Obama took time out of their hectic campaign schedules to take an active role in FOX Sports' World Series coverage.

Pluto's design, animation, visual effects and integration skills are highlighted in two eye-catching projects for Cox Communications and Detroit agency Doner. The two campaigns, comprising a total of nine spots, promote Cox' high-speed Internet and digital media services, and while they involve markedly different styles of animation, both required complex, multi-faceted execution by Pluto's team of artists.

For truTV, which is set to launch the high-adrenaline, high-stakes series SKI PATROL, Blue Room designed and produced a show package that includes an open consisting of three parts -- a :20 concept sell, :25 episode tease, and :10 graphic open -- and bumpers, transitional elements, lower thirds, sponsorship billboards and mortises, and a promo bug.

SKI PATROL, which follows an elite group of patrollers whose special training makes them part mountain rescuers, part medical technicians, part cops and part good Samaritans, premieres Monday, October 20, at 8 p.m. (ET/PT)

Eyeball wants to work for Diddy. The Soho-based design agency crafted the intro for VH1's summer reality show, I WANT TO WORK FOR DIDDY, creating a colorful James Bond-esque sequence.

"Initially we met with VH1 and director Maurice Marable. We made a game plan and after a few weeks started meeting with Diddy himself. From the first meeting it was clear that Diddy had a vision of what expected the open to be: 1970's, James Bond, simple and bold," said Eyeball's CCO, Limore Shur.

Venice, California-based Speedshape, Team Detroit and Director Mark Romanek of Anonymous Content collaborated on a HD campaign for the new Ford Flex. This multimedia execution utilized entirely CG, 3D vehicles using General Motor's CAD data exclusive to Speedshape across multiple platforms including broadcast, print and interactive applications promoting Ford's newest flagship auto, Flex.

Concrete recently completed full offline and online post work on a new Samsung viral titled: SAMSUNG LIONS for The Viral Factory. The viral was directed and produced by The Viral Factory. They approached Concrete for initial pre-production advice to create the viral for Samsung.

Finish have just completed post on an endearing new commercial for Ireland's EasiSingles cheese slices.

The commercial opens with a little boy returning from a day at school looking very sorry for himself, a little dark and stormy cloud hovering above his head pouring rain onto him. His loving mother soon gets some EasiSingles cheese on toast and pops it under the grill. As soon as he sees it this his mood lifts, the little cloud getting lighter until his first bite when the storm completely disperses and the sun comes out.