New York-based EYEBALL created 10 second ID tags for seven USA Network

shows including: BAYWATCH, LA FEMME NIKITA, XENA: WARRIOR PRINCESS and LAW

AND ORDER: SPECIAL VICTIMS UNIT. A circular frame opens around footage from

the USA program as the tag line "You Are Here" appears amidst flag stripes

and flashes. Brighter colors were used for the more light-hearted shows,

while a grittier mood was created for the more serious dramas. Daniel Fries

was the Creative Director at Eyeball.

Popeye the Sailor makes his newest appearance in the Toronto-based

TOPIX/MAD DOG, Chuck Gammage Animation and Generator Film produced spot for

Campbell's Soup. The 30 second spot for new Chunky Prime Rib features

integrated 3D animation, live-action and cel animation. Our hero Popeye

opts for a can of Chunky soup over his standard spinach to save the lovely

Olive Oyl. The spot was produced for Toronto-based ad agency Young &

Rubicam. TOPIX/Mad Dog producer Anne Deslauriers oversaw the 3D animation

Florida, U.S.-based AARGH! ANIMATION, Inc., one of the largest independent
cel animation houses, has produced a series of national spots for Cold-Eeze
cold medicine that combine live-action with cel animation. The cel
animation was directed by Mark Simon and Dave Kallaher of AARGH! Now
running and continuing through the cold season, these spots, three :10
spots and two :30 spots, are running in heavy rotation on major U.S.
networks. The spots feature live-action actors whose sneezes morph them
into animated characters.

London-based production company AKA PIZAZZ and Internet designers EDWARDS
CHURCHER have announced the arrival of the world's first fully interactive
animated commercial for Compaq. Following on from AKA's recent animated TV
campaign for Compaq, the interactive Web version of "Bird" was created by
Neil Churcher, James Stone, and Javier Garcia Flynn of EDWARDS CHURCHER.
The spot is now available on the Compaq website. The commercial features a
fully interactive, realtime animation in which one's cursor movements

Director/designer Jerry van de Beek and co-designer Betsy de Fries of
LITTLE FLUFFY CLOUDS, the San Francisco digital animation and design
studio, finished an all CGI commercial for Lugz athletic shoes entitled
"Annakii." The 30-second spot features a video game like scenario, replete
with a hip-hop soundtrack, where the hero moves through a futuristic New
York City.

TROLLBACK & CO., a newly formed visual effects and design studio, finished
a new spot for ROWECOM, a start-up internet service company. The commercial
features a fast-paced mix of books, maps and other layered images in conjunction with
live action footage by director Elena Colombo. The spot was produced for the
creative team at Boston-based McKay Communications. The spot started airing October
18 on CNBC North America and Europe (including the United Kingdom).

INDUSTRIAL LIGHT & MAGIC just finished up the new Will Smith video WILL2K for
Columbia Records and Sony Pictures. Robert Caruso directed the vid that sends
mega-star Will Smith on a Millenium eve time traveling spree. The futuristic
effects were created with ILM's newest motion capture software.



Read Heather Kenyon's interview with ILM's Seth Rosenthal in Animation
World Magazine.

To introduce KELLOGG's new Cereal & Milk Bars for Leo Burnett
International-London, England, TOPIX/MAD DOG completed the 3D animated
product demo and box sequences, and integrated them within 2D animation for
a vibrant :30 spot. The commercial began its global run in the UK, France,
and Ireland in October. The spot will make its debut in Germany, Mexico,
Iceland, Belgium, and possibly Canada in the new year.

New York animation studio, DMA with director Tony Caio finished up two
'60s-style spots for Zowie Intertainment, Inc. new fantasy game ELLIE'S
ENCHANTED GARDEN. The commercial, featuring psychedelic-spinning wallpaper
flowers and highly stylized gardens appearing around live-action actors, is
aimed at attracting young girls to computer games. The spot started airing
on Nickelodeon and other kid-friendly networks in early November.

THE MILL, a London-based post house, recently finished up a new Daewoo car
spot. The 30-second commercial, entitled "Aerial Fantasy," is directed by
Daniel Barber of Rose Hackney Barber and produced by Duckworth Finn Grubb
Waters. The Mill's Flame artist Jason Watts set the piece to a base-booming
mix of rock and rap music. The spot features the new Daewoo "Lanos"
thrashing the world's largest skateboarding half pipe. The spot will air
around Europe in November and arrive in England come January 2000.