After reigning at number one for four weeks, THE LORD OF THE RINGS, with primary visual effects by WETA, took a tumble to third place in the face of two new flicks released this week. LOTR took in $13M for a cume of $245.9M. War drama BLACK HAWK DOWN, with visual effects by The Mill, made a stellar showing in wide release, earning $29M this weekend for a total of $30.8M and the top box office spot. In second place was the family-friendly comedy SNOW DOGS, with $17.5M. A BEAUTIFUL MIND, with primary visual effects by Digital Domain, was fourth, with $11M for the weekend and $73.9M to date.