“My name’s Zélie Bérubé, I’m 20 years old, and I’m currently going into my fourth and last year of animation at Sheridan College in Canada. This summer I’m interning at Auryn Inc., an animation studio in LA.”

Samurai Champloo

This post, together with the last one, is intended to elicit feedback and comments from institutions and companies interested in exploring standards as a framework for further development and to promote discussion on standards development. It describes a simple standards system for discussion. 

Ozzie and Bieber for Best Buy.

I tried, I really did.  I watched every single commercial on this year’s Super Bowl telecast.  Unfortunately, I’m terribly spoiled by my DVR.  I think I’d give up Diet Coke before I’d give up my DVR.  Consequently, my tolerance of the sorry state of commercials is quite low.  So my assessment of this year’s crop of spots is not particularly kind. Nor coherent.  Nor relevant. I was not impressed.  There were, however, a few bright spots.

Routinely, while watching trailers at the local AMC 53-plex, or highly pixilated commercials on my supposed high-end HDTV, I’m alternately moved to yawn, cry, occasionally laugh, but mostly shake my head in disgust and mutter “We’re all going die…then go to hell.”  Today, Super Bowl Sunday, it appears yet again some evil cabal, clad in tattered rags, cackling in delight while dancing around a cauldron filled with bat wings and the limbs of corporate media buyers, has brewed up an especially foul potion, casting an evil spell over the creative community.  Agency Directors were surreptitiously replaced by humorless doppelgangers devoid of creative powers, sense of design or comedic skills.  The only way to survive this year’s game-day commercial-palooza was to gouge your eyes out with a Dorito.  Or crush your head under the wheel of a new enviro-friendly Chevy Cruze Eco. Or Snickers your way into a diabetic coma.

In no particular order, here are some random thoughts and lots of video clips.

We all have our own projects that we feel are better than some of the things that we see on broadcast television or cable.  Who hasn't wondeded what would happen if only they could get their film seen - After all it has to be better than a lot of the crap that seems to fill the airways.  Kent Butterworth worked for a number of years off and on to make his film Attila the Ham, in the end he finsihsed the film, found a distributor and kept the lion's share of ownership and rights.... Just like the good old days when broadcasters were broadcasters and producers were producers...  Here's how he did it.

The story and visuals of Lewis Carrol’s Alice in Wonderland have long been such an important part of my imagination’s development, I couldn’t help but be mightily intrigued by the idea of a brand new version being directed by Tim Burton. 

By Jon Lewin

There were over 2,000 games in the 2010 major league baseball season, and the creators of MLB 2K11 looked at video from almost every one of them while preparing the 2011 version of the baseball simulation game, according to game designer Sean Bailey. “These videos are the same broadcasts that fans at home watch,” says Bailey, a developer with 2K Sports. Bailey shares insights into the painstaking process of getting the simulations right, including bringing top baseball talent like the Philadelphia Phillie's star pitcher Roy Halladay into the studio. 

Special Guest: Andy London 

In episode 2 of The Forum, Frenzer and Foreman are intentionally confronted by the mind, the mystique, and the magic of the creative juggernaut power-house - Andy London.  Words are said, wisdom is sown.  Andy then collapses under the olympian brain tornado of Alan during "Radio Boggle" - FFAF's newest episode 2 podcast game ever.  Later in the show, Joel and Alan travel through time and space to bring you the highest highlights of the 2009 Ottawa International Animation Festival After-Party Antics.  Passholders, Furry Eve, and Sex Dust.

Legend of the Guardians.  (C) 2010 GOG PRODUCTIONS PTY LTD. Courtesy of Warner Bros. Picture.

You’ve probably heard about the Uncanny Valley: not a geographical location, but the precipitous drop in peoples’ comfort level when they come across something that’s almost human… but not quite (like the replicants in Zemeckis’ mocap movies). Well, in Zack Snyder’s Legend of the Guardians you’ve got owls – dozens and hundreds of owls who look almost like real life owls… but not quite. It’s that quest for the absolutely perfect replication of wind rippling the tiniest hairs in their feathers or the way light glints and reflects off their wide eyes: Guardians achieves it – at the expense of the audience they’ve just tossed into the Valley.

Every invention that has ever been created had to face one final battle. The battle between conservative and progressive people. I think there are lots of possible reasons and scenarios in which it might make sense to be conservative. But creativity and technology is definitely not one of them. And filmmaking is both creative AND based on technology. Not a single technological advancement in history has been achieved by being conservative. And technology is simply the basis for everything we do in film production.

Nothing is more important to the success of the learning process than motivation.

Talent is important, but talent without motivation simply doesn’t cut it.  Curiosity, persistence and a spirit of creative accomplishment are indispensable.  It’s the responsibility of the instructor and the institution to ensure that the learning environment is one that encourages openness, individuality, teamwork, sound problem solving and creativity.