Character licensing is the one of highest value-added businesses of the 21st century in regards to movie, TV, publishing, comics, music and games. LeeonIPL is a private technology transfer company designated by the Korean government covering a range of licensing businesses from character development, publication to online contents creation.
Company Name:
LeeonIPL
Address:
316 Kolon Science Valley 2cha, 811 Guro-dong,Seoul,152-050 Korea
Business Category:
Character Animation
Business Subcategory:
N/A
Contact Information
- Telephone: 82.70.7730.6227
- Fax: 82.2.522.2960
- Email: yslee.leeon@gmail.com
- Contact: Yong-Su,Lee
- Title: Manager
- Website: www.leeon.kr
- Twitter, Myspace, Facebook Address: N/A
Partners:
Sodam Publishing Company, HANSOL, KDH, DIGITALVENTUS, VAIMI, ILOVECHARACTER /, HINWON, CHARACONE, ROOFY ENTERTAINMENT, DADA Corporation, BEIJING ZITO BOOKS CO., LTD, dp company, SSUEIM Online, Nanmeebooks Publications Co., Ltd, GrinB, JDNET Korea, TRIANGLE
Company Profile
Character licensing is the one of highest value-added businesses of the 21st century in regards to movie, TV, publishing, comics, music and games.
LeeonIPL is a private technology transfer company designated by the Korean government covering a range of licensing businesses from character development, publication to online contents creation.
LeeonIPL manages a licensing business of web cartoons, “A Study on Blood Type Horoscopes,” and has expanded into animation, comics and calligraphy arts. An intellectual property law firm and a parent company of LeeonIPL, Leeon, protects copyrights of its products and works closely with 38 IP law firms all over the world.
LeeonIPL takes great pride in developing must-have items for a global audience. LeeonIPL provides one-stop service from copyright protection, manufacturing, marketing to distribution channel as a leading content licensing company.
Who We Are
- Describe your current business status in the local/global market.
In Korea, there are more than 100 items out in the market or in development. More than 96% of licensees express their satisfaction with LeeonIPL’s services and characters.
“A Study on Blood Type Horoscopes” has entered a publishing agreement in Taiwan, China and Thailand and is expected to be out in the second half of 2010. It continues to gain popularity in China and Taiwan.
- Describe your key products.
LeeonIPL has a strong presence in the emerging media, especially on the internet. “A Study on Blood Type Horoscopes” is one of the most popular cartoons on the internet amongst Korean youth.
- What are your company’s mainstrengths?
LeeonIPL has a vast knowledge and years of practice with copyright protection in and outside of Korea. With its systematic management, LeeonIPL has indefinite competitiveness in licensing business.
- What are the greatest challenges,both from a creative and business standpoint that companies like yoursface in today’s economy?
Like any other business, the character licensing industry has its three-year cycle. LeeonIPL is trying to overcome this by continuously updating its contents and launching marketing and promotion efforts.
- Describe your plans for 2010.
LeeonIPl expects the year 2010 to be the year for “A Study on Blood Type Horoscopes.” More aggressive marketing strategy will be employed this year to expose “A Study on Blood Type Horoscopes” to a greater audience. Also, an animation series based on “A Study on Blood Type Horoscopes” is in production and is expected out in the market in the second half of the year. Its publication in China will be another stepping stone to the global market.
