Hot Spots Showcase 6: The Best in Animated & VFX Commercials
motion504 "This spot is a good example of our work because it combines 3D with live action in a seamless, organic way."
Credits for Target Bookmarked: Club Picks
The goal was to convey the role imagination plays in reading by creating a world that was based in reality, yet had a dreamy, magical feeling. motion504 shot a hand model for the live-action part of the spot, and then created everything else in Cinema 4D and After Effects.
Design & Animation Company: motion504
Creative Directors/Designers: Amy Schmitt, Scott Wenner
Additional 3D Modeling: Chris Villa
Executive Producer: Eric Mueller
Agency: Target CMC
Agency Producers: Chris Philips, Tom Lynch
Mr. Wonderful Credits for Bridezillas Opening Titles
The Bridezillas open gave Mr. Wonderful a chance "to demonstrate how, even on a shoestring budget, good creative can prevail. Simple yet intriguing character design meets seamless storytelling in this 20-second story of our hero bride, driven crazy by in-laws, unhappy with her wedding accoutrements, who takes charge and spins fate in her favor... but does she? In the context of the original We show, it beautifully segues into the mayhem that ensues in each episode, but also serves as a fun standalone short narrative."
Design/Production Company: Mr. Wonderful
Director: Beirne Lowry
Executive Producer: Damien Henderson
Design/Animation: Joe Boylan, Tim Haldeen, George Sepulveda
Sound Design: Ted Gannon
Credits for Honda Keep Doing and Do Some More
Not to Scale
"This was a joy to work on from start to finish; it was in every sense a true collaboration with the team at Weiden + Kennedy London. The messaging for the film was fun and positive whilst retaining a nice passive and humorous tone. The fast schedule meant good ideas stayed in, maybes got left behind, adding up to a well-polished film that stands up to repeat viewing again and again -- as in the renowned Honda voice over, Garrison Keillor says, 'Lets keep doing and hopefully do some more.'" -- Daniel O'Rourke, executive producer, Not to Scale.
Executive Producer: Daniel O'Rourke
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