Disney: The Evil Empire?
Among the charges in The Mouse Betrayed are Disneys promotion of homosexuality, political correctness, pornography and eco-feminist agendas that undermine family values. There are also charges that Disney promulgates Satanism through their cinematic subsidiaries. As far as Disney animation goes, all the tired old charges are repeated; hidden sexual symbols in films; the embedded word SEX appearing in The Lion King; the phallic video cover and the bishops erection in The Little Mermaid; Aladdin instructing teenagers to take off their clothes; the adult, allegedly sacrilegious themes of The Hunchback of Notre Dame. In reading the book, one becomes more suspicious that Disneys greatest crime in the Schweizers eyes is Eisners support of Bill Clinton and the despised Democratic Party.
The left is no kinder. Henry Giroux, prominent professor of education at Penn State, has had it in for Disney since the mid-'90s. A keen observer on how cultural hegemonies are formed and maintained, Giroux came out with his own book, The Mouse That Roared, in 1999. Girouxs version of the Evil Empire depicts a company that insidiously influences social and political discourse through products disguised as entertainment. In Girouxs opinion, this influence is decidedly toward... the conservative right!
In a 1995 essay predating the book entitled, Animating Youth: the Disnification of Childrens Culture, Giroux accuses modern cultural studies of neglecting childrens culture, and thus surrender the responsibility to challenge increasing attempts by corporate moguls and conservative evangelists to reduce generations of children to either consumers for new commercial markets or Christian soldiers for the evolving Newt Gingrich world order.
It is somewhat evident by now that that the Newt wont be leading anyone anywhere, but the point is made. In Girouxs version of Disney, being white, suburban, middle class, (and subservient if one is female), goes happily along with consumerist capitalism, and such is the agenda Disney transmits to kids.
Reading the two books in sequence can be a truly disorienting experience. It amazes the reader that both authors can analyze films like The Little Mermaid and Pocahontas, and make feminist interpretations (Schweitzers) and antifeminist, patriarchal takes (Giroux) on the same films. Yet, this is how the culture wars are fought today, and both right and left claim the high ground in pumping the Disney empire full of holes. I proclaim a plague on both their houses. Perhaps we should turn that hell spot so despised by both sides, Disney World, over to their competing camps and let them duke it out as they may.
I, for one, would love to hear the catcalls and jeers cascading between Pat Robertsons Christian Haunted Castle Ride on one side and the Rigoberta Menchu Peoples Space Mountain Collective on the other. Better still to ignore both factions and go on exercising the free will that neither side will admit is your own.
Singling out Disney as the avatar of cultural and moral degeneration is useful to both archconservatives and liberals in that Disney is a large and easy target spread over a vast number of domains. In truth, Disney is likely not an instrument of Satan, feminists, eco-freaks, pornographers or gays. It is not an evil empire any more than it is the upholder of all that is innocent, good or righteous. The Walt Disney Company is an unfettered conglomerate in a free market, a richly diversified economic entity responsive to the vagaries and trends of market demands.
With that role comes creative delights, questionable business practices, multiple sources of profit, and cheesy merchandise. There can be the unquestioned triumph of Beauty and the Beast or the resounding disaster of Treasure Planet. In an increasingly global economy, Disney both makes and rides the tide. Interpretations may abound, but... why an Evil Empire?
The problem, indeed, lies in the concept of evil as used against Disney. There is nothing inherently wrong with cultural criticism. It is the fusion of ideology and moral judgment that sours the critical pot. It is fair to examine whether Disney perpetuates the white-middle-class- Republican status quo but a certain line is crossed when the company is decried as a rampant engine of capitalist/consumerist global domination. It is eminently fair to scrutinize the content of Disneys films, but unacceptable to condemn them as anti-family because the companys ceo chose to support a certain political party, supposedly a right in a democratic nation. Virtually forgotten in the culture wars is the fact that Disney has produced some of the worlds finest entertainment while this tiresome skirmishing has been going on. And so, looking neither left nor right, here are some of the evil empires more beneficent gifts to the people.
























i consider disney an evil corparation thats turned out pure crap since the 90s ended.
I've always disliked Disney characters, even when I was a little girl (I'm a pensioner now). I brought up five children, hopefully without influencing them too much. None of them liked Disney characters either. On a more earthy note, there's something which makes me quite uneasy about adults dressed from head to foot as animal film characters, hugging children and bouncing them on their laps. I don't think the hatred of Disney is due to jealousy, I think it's due to some inherent, intuitive, subconscious awareness of the 'not-rightness' of the whole Disney empire and it's creepy, ominous characters........
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